New Delhi, Delhi, India - Business Wire India
Canon India Pvt. Limited, India’s No 1. Complete Digital Imaging Company has successfully completed three years of Gurukul 2009 across India. Conceptualized under the Business Imaging Solution division, Gurukul was launched with the aim to enhance skill-set of the sales employees under the authorized partners to drive business growth in the long run. Apart from providing channel partners with sales tools; product training, this particular program is designed to enhance their soft – skills which would further help partners to leverage their relationships with customers. The program is part of Canon’s national channel strategy to showcase commitment in building competencies with channel partners to enable them climb the value chain.
The program was well received and attended by more than 150 Channel Partners Sales People & System Integrators with their insatiable desire of learning and sharing emerging trends in the technology. Gurukul sessions included recap of the year, roadmap of 2010, training sessions, interactive modules demos of new products as well as discussion on the latest and new trends and technology available. This interactive technology session ended with the fun activity, Quiz on knowing your brand.
Aimed at enhancing the morale of the channel partners and providing improved customer service support, this program was highly appreciated by the attendees. Canon’s Gurukul is an aggressive training program for its channels. The first phase of this campaign had covered all the major metros and during the second phase the focus was on tier II cities.
Speaking on this occasion Alok Bharadwaj, Senior VP – Canon, India, “During 2009, we shifted our focus to our last mile activations to make the last customer touch points strong and customer centric. The program of Gurukul is a unique market preposition that we have coated to have more trained and passionate sales personnel of our channel partners. This is Canon’s way of extending influence beyond our sales teams.” He further added, “There are 150 Canon Channel partners for BIS products/range. They employ 350 +sales people who have become a part of the Gurukul program. No wonder during the slowdown time our market share grew and we are in leading position in this space.”
Commenting on Canon Gurukul program Mr, Puneet Datta, Senior Marketing Manager, Canon BIS Division, said, Gurukul which was started last year, and is continuing this year with a few modifications and reconfigurations has instilled new confidence in the sales people. Also with our recently launched program ROCKS, we have been able to enhance the involvement and engagement of the channel partner. “
Canon India takes pride in its extensive channel network to provide reliable, high-quality products and solutions, local and specialized expertise and a simplified experience with technology to its customers today.
About Canon Inc
With total revenue of about US $ 45 billion in 2008, Canon Inc. is a global leader in photographic and digital imaging solutions. Its global network now employs some more than 165000 people. Five Technology ‘imaging’ engines of Optical, Electro photography, Bubble Jet, Semiconductor and Display drive Canon’s cutting-edge technology products. Canon is the world leader in office automation and digital imaging technologies. The company is dedicated to the advancement in technology and innovation and commits 8% of its total revenue each year to R&D. Canon is ranked 36th on the Best Global Brands for the second consecutive year in Business Week’s 100 Best Global Brands 2008 and 189th on the Fortune Global 500 in year 2008. Canon has consistently remained as one of the top 3 companies to have earned the most number of patents over the last decade. Guided by its kyosei philosophy, which focuses on “living and working together for the common good”, Canon delivers high performance and user-friendly products and solutions to improve efficiency both in the office and home environment. More information is available on www.canon.com
Canon’s product portfolio extends over a vast variety of photocopiers, multi-functional peripherals, fax-machines, printers, scanners, All-in-ones, digital cameras, camcorders and multi media projectors, cable id printers, semi conductors and card printers.
Canon in India
Canon India Pvt. Ltd. is a 100% subsidiary of Canon Singapore Pvt. Ltd., a world leader in imaging technologies. Set up in 1997, Canon India markets over 140 comprehensive range of sophisticated contemporary digital imaging. The company today has offices in 7 cities, warehouses in 11 cities across India and employs over 700 people. Canon products are available in over 300 towns in India. Overall Canon’s presence is expected to increase to 4000 outlets by December 2009.
Canon India closed 2008 with revenue of Rs. 665 crores, which marked 31% growth over 2007. Overall, Canon expects to touch revenue of more than 800 crores in 2009.
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