New Delhi, Delhi, India - Business Wire India
Users of IRCTC Now to Get Access to Thousands of Real Traveller Reviews
Two travel giants, TripAdvisor, the world’s largest and most popular travel community, and IRCTC, the fastest growing e-commerce website in the Asia-Pacific region, today announced the formation of an alliance which will see content collaboration in the online travel space in India.
An exciting experience awaits Indian Railways’ online audience as now they will get access to thousands of unbiased reviews and opinions on Indian hotels and destinations that are available on the TripAdvisor India website, www.tripadvisor.in.
“IRCTC’s association with us is a testimony to the depth of content available on Indian destinations and hotels on TripAdvisor. In a short span of less than a year, TripAdvisor has grown to become one of the leading travel websites in the country with more than 1.5 million monthly unique Indian visitors. . Rail travel in India continues to be a preferred mode for a majority of our population. With this alliance we offer India’s largest travelling audience India’s largest pool of real traveller reviews and opinions, all in order to help them plan a perfect trip.” said Sharat Dhall, Managing Director, TripAdvisor India.
Mr. Sanjay Aggarwal, General Manager, IRCTC, said, “It has constantly been IRCTC’s endeavour to provide world class online ticketing services to our Indian audience. In line with this, we are pleased to announce the availability of real traveller reviews from TripAdvisor, the world leader in this space. Now, once a user books a ticket on irctc.co.in, she will be able to view interesting nuggets of information on the destination she is travelling to. We are confident that our users will be able to plan their trips better using the combination of our services and TripAdvisor reviews and opinions.”
About TripAdvisor Media Network
TripAdvisor® Media Network, operated by TripAdvisor, LLC, attracts nearly 36 million monthly visitors* (across 15 popular travel brands, TripAdvisor®, www.airfarewatchdog.com, www.bookingbuddy.com, www.cruisecritic.com, www.familyvacationcritic.com, www.flipkey.com, www.frequentflier.com, www.holidaywatchdog.com, www.independenttraveler.com, www.onetime.com, www.seatguru.com, www.smartertravel.com, www.travel-library.com, www.travelpod.com and www.virtualtourist.com). TripAdvisor-branded sites alone make up the most popular and largest travel community in the world, with more than 25 million unique monthly visitors, 11 million+ registered members and more than 30 million reviews and opinions. Featuring real advice from real travellers, TripAdvisor-branded sites cover 500,000+ hotels and attractions and operate in the U.S. (http://www.tripadvisor.com), the U.K. (http://www.tripadvisor.co.uk), Ireland (http://www.tripadvisor.ie), France (http://www.tripadvisor.fr), Germany (http://www.tripadvisor.de), Italy (http://www.tripadvisor.it), Spain (http://www.tripadvisor.es), India (http://www.tripadvisor.in), Japan (http://www.tripadvisor.jp), Portugal and Brazil (http://www.tripadvisor.com.br), Sweden (http://www.tripadvisor.se) and The Netherlands (http://nl.tripadvisor.com). TripAdvisor® Media Network provides travel suppliers with graphical advertising opportunities and a cost-per-click marketing platform. Collectively, the sites comprising the TripAdvisor Media Network have won hundreds of awards and accolades from press and industry, worldwide. TripAdvisor and the sites comprising the TripAdvisor Media Network are operating companies of Expedia, Inc. (NASDAQ: EXPE).
*source: comScore Media Metrix, July 2009
Media contact details
Nidhi Mehra,
20:20 Media,
+91 9818331654,
nidhimehra@2020india.com
Lakshita Sogani,
20:20 Media,
+91 9899200649,
lakshita@2020india.com
Nikhil Ganju,
TripAdvisor,
+91 9811299822,
nganju@tripadvisor.com
